Traffic light installed at 12th and River in Holland

HOLLAND – A new traffic light hasbeen installed at 12th Street and River Avenue in Holland.

City hopes the traffic lights will make it easier and safer for walkers and cyclists to cross busy River Avenue at the south end of Centennial Park at Holland Town Hall and the District Library. by Herrick.

A press release from the city said the signal would be set to a flashing amber light for the first week of operation before beginning its regular traffic control cycle, which the city said would coordinate with the other signals on River Avenue.

Prior to the addition of the traffic lights, traffic on River Avenue did not stop at 12th Street, while traffic on 12th Street had stop signs at River Avenue in both directions.

The location was chosen based on community feedback, Project Oz art installations adjacent to the intersection, nearby MAX Transit bus stops, and proximity to the Library and City Hall.

A 2019 city-commissioned traffic study found that a traffic light was not justified by car and pedestrian numbers or crash numbers at the intersection, but the study concluded that the traffic light would be beneficial as it would reduce the risk of serious accidents and make the area more pedestrian friendly.

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